Uber of Content Creator

ASKi – On-Demand Influencer Marketplace for SMEs

“Connecting SMEs with influencers anytime, anywhere”

Introduction:

Sikander Khan is the founder of ASKi, a mobile-first platform designed to help small and medium-sized enterprises (SMEs) hire verified influencers instantly. With ASKi, brands can find the right influencers for their campaigns, pay securely on-demand, and leverage AI-driven recommendations for maximum impact.

1. About ASKi

What is ASKi?

ASKi is a flexible, on-demand marketplace where SMEs can select influencers by location, niche, platform, and budget. The platform’s AI-driven engine matches the best influencers for any campaign, removing long-term contracts and enabling flexible, pay-per-use collaborations.

2. Target Market

Who is ASKi for?

ASKi serves SMEs in Germany, including:

• Local businesses (restaurants, gyms, salons)
• E-commerce and D2C brands
• Startups and founder-led companies

ASKi is ideal for businesses running short-term, location-specific campaigns with limited budgets and time.

3. The Problem We Solve

Which problem are we solving?

SMEs often face high costs, complex agency processes, and lack of transparency in influencer marketing. ASKi solves this by providing on-demand influencer hiring, AI recommendations, and secure, pay-per-use payments.

4. Market Validation

How has ASKi been validated?

• Germany has 3.1 million SMEs, with influencer marketing projected to reach ~€622M by 2024.
• ~59% of German brands already use influencer marketing but struggle with cost and accessibility.
• Early Instagram experiments (120k followers) provided strong user interest and feedback.
• Next step: MVP testing with SMEs to measure real usage and ROI.

5. Technology & Frameworks

What technologies are we using?

• Current: Instagram experiments, influencer collaborations, 120k followers.
• Future Stack:
  • React Native (iOS & Android)
  • Node.js + PostgreSQL backend
  • Python (TensorFlow / scikit-learn) for AI matching
  • Stripe for payments, JWT for authentication
  • AWS / Google Cloud for hosting

6. Open to Opportunities

Are we open to exploring other ideas?

Yes, while focused on ASKi, Sikander Khan is open to exploring partnerships, collaborations, or complementary business opportunities.

Copyright

© 2026 Sikander Khan. All rights reserved.